Category

B2B Sales

Category

For the first time in history, we can directly trace massive problems to bad data and, at the same time, have the ability and the right tools to build systems that address these problems for the long run: high-quality data as infrastructure.- Florin Tufan, CEO @Soleadify   The way companies use data for making decisions is going through a massive paradigm shift that brings in a new wave of data solutions built by challenger start-ups that compete with multi-billion-dollar legacy…

When sales enablement is in place, legal, product, and other departments contribute some of their resources and time to helping the sales team. Still, that doesn’t mean these departments are in charge of sales enablement. The sales enablement owner is the brains of the strategy and the liaison between these groups.